Simple. Organised, Built behind the scenes
where most service businesses struggle
Beautiful brands
Growing demand
But behind the scenes things start to feel messy.
Enquiries spread across platforms.
Bookings and client information scattered across different systems.
Systems that only work when the owner is constantly managing them.
Growth without structure creates bottlenecks, burnout and chaos.
That’s where The Working Brand comes in.
Most service-based businesses
don’t have a branding problem.
They Have a structure problem
Growth without structure creates bottlenecks, burnout and chaos.
Beautiful brands. Messy workflows. Scattered systems. Too much happening manually.
That’s where organised systems change everything.
How I Support Service Businesses Behind The Scenes
Creating organised systems, workflows and backend support for service-based businesses.
Structure
Operational systems
Backend organisation
Organised foundations
Strategy
Workflow clarity
Process organisation
System alignment
Execution
Website implementation
Content support
Backend support
How The Working brand supports you
I help service-based businesses simplify and organise the way they operate through structured systems, backend support and implementation
Systems & Backend
Operational workflows
Client tracking dashboards
Booking & automation setup
Digital organisation
Scalable foundations
Websites
Custom Wix builds
Website refreshes
Booking & payment integration
SEO setup
Ongoing website care
Content & Visibility
Social media management
Caption writing
Content planning
Launch support
Campaign graphics & video
systems support
Weekly backend support
Client communications systems
Workflow support
Monthly strategy sessions
Client communication support
Partnership Options
Structured support for growing businesses
Growth Partnership
per week
$550
Advanced systems, backend support and content implementation for growing businesses
Core Partnership
$350
per week
Consistent backend support, client communication systems and social media management for businesses ready to stay organised and visible.
Industry-focused packages
Designed for service-based businesses who want support that understands their world.
The Salon Systems Package
For hair & beauty salons
• Booking & rebooking flow optimisation
• Enquiry & cancellation management
• Social posting with before/after formatting
• Promotional graphics
• Client retention templates
• Backend organisation reset
The Service Business Package
For health, wellness & local services
• Client tracking dashboards
• Workflow setup & refinement
• Social content planning
• Booking & automation integration
• Launch support
• Ongoing admin structure
The Creative Brand Package
• Content Planning
• Website Content Updates
• Brand consistency across platforms
• Campaign graphics
• Structured content planning
• Brand tone alignment
For creative and service-based brands